1 Missouri Sports Betting Ballot Measure Approved By Voters
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Missouri citizens approved legal mobile and retail sports betting, allowing managed books to take bets next year.
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The sports betting tally measure passed by a slim majority early Wednesday early morning after more than 2.9 million votes were counted.
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Seven of the eight states surrounding Missouri enable mobile or retail sportsbooks. That consists of Kansas and Illinois, which split the Kansas City and St. Louis metro locations with Missouri, respectively.

Missouri is the 39th state to approve legal sportsbooks and the 31st to green light statewide mobile wagering. It is the only state to authorize sports betting this year.

" Missouri has some of the very best sports betting fans on the planet and they showed up huge for their favorite teams on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, stated in a statement. "On behalf of all six of Missouri's professional sports betting franchises, we wish to thank the Missouri voters who made their voices heard by approving Amendment 2. This historic vote makes Missouri the 39th state to legislate sports betting and guarantees we no longer lose important tax earnings to our surrounding states. Most significantly, the passage of Amendment 2 indicates a brand-new, dedicated, long-term funding stream for Missouri classrooms."

Missouri sports betting wagering next steps

Voter approval means up to 14 mobile sportsbooks could begin accepting bets next year. It is unlikely all 14 available licenses are used.

DraftKings and FanDuel funded nearly every dollar of the "yes" campaign and will certainly use to take bets in the Show Me State. They will likely each pursue the two "untethered" licenses offered without having to partner with a Missouri brick-and-mortar gambling establishment or sports betting team (and pay an accompanying cost).

Six licenses are readily available to each Missouri casino operator, respectively. Caesars, in spite of opposing the ballot procedure, will likely use its license to launch the Caesars mobile sportsbook. Penn Entertainment, which handles ESPN Bet, and Bally's (Bally Bet) will also likely release their particular books.

The other three operators are Boyd Gaming, Century Casino, and Affinity Interactive. It remains uncertain if they will launch mobile sportsbooks.

The remaining six licenses are booked for each of the significant professional sports betting groups that play home video games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City Current. The sports betting companies were amongst the most prominent advocates of the ballot step.

In addition to DraftKings, FanDuel and Caesars, Missouri gamblers must expect other brand names including BetMGM, bet365, BetRivers and Fanatics to seek market access.

Launch likelihood tiers IF Missouri citizens authorize sports betting:

Guarantees: FanDuel, DraftKings Locks: BetMGM, Bally Bet Very most likely: Fanatics, bet365, ESPN BET Are Already Live In Illinois, So Yeah(?): BetRivers, Hard Rock, Circa Opposed Referendum But Still Might: Caesars

Missouri's ballot procedure permits every Missouri casino to open retail sportsbooks on their particular residential or commercial properties. Most if not all 13 casinos managed by the 6 casino operators are expected to open in-person wagering alternatives such as wagering kiosks and possibly devoted, full-service sportsbooks.

The 6 sports betting groups can also open in-person sportsbooks within or surrounding to their respective home playing locations. Missouri will join Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. among jurisdictions that permit in-stadium retail sportsbooks.

The language around the tally step needs the very first certified sportsbooks to start accepting wagers by Dec. 1, 2025. Operators will likely work with regulators to go live before kick-off of the fall 2025 football season, perennially books' most financially rewarding time of the sports betting calendar.
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Missouri sports betting background

The successful Missouri sports betting campaign comes regardless of millions in financing opposing the measure from one of the state's largest gambling stakeholders.

Caesars invested millions of dollars to beat the procedure. In many other states that connect online sports betting with a state's brick-and-mortar gambling establishments, an operator is approved at least one license per managed home.

In that scenario in Missouri, Caesars would be afforded at least three possible licenses, one for each casino it manages. Instead, Caesars just has one. In states with the license-per-property design, companies can either open extra internal books or, more frequently, farm out the license to a competitor that pays an accompanying fee in exchange.

FanDuel and DraftKings, which have approximately two-thirds of U.S. nationwide sports betting wagering handle market share, could potentially have a leg up on their rivals by earning the pair of untethered licenses. It remains to be seen which 2 books will earn these slots, however the language around the ballot measure would seem to prefer the 2 national market leaders.
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Polling previously in the year showed the "yes" vote with a minor lead. Support efforts were reinforced by tens of millions spent by DraftKings and FanDuel.

A series of tv and radio advertisements focused on the income legal sportsbooks would create for Missouri public education. Opponents, moneyed mainly by Caesars, argued the fans' advertisements were misleading and the 10s of millions of projected dollars raised would have a negligible effect in a state that currently invests billions on education every year.
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